{"id":195703,"date":"2025-05-09T00:35:07","date_gmt":"2025-05-08T22:35:07","guid":{"rendered":"https:\/\/www.comunicaffe.com\/?p=195703"},"modified":"2025-05-09T12:46:03","modified_gmt":"2025-05-09T10:46:03","slug":"no-normal-coffee-the-new-coffee-in-a-tube-for-outdoor-enthusiasts","status":"publish","type":"post","link":"https:\/\/www.comunicaffe.com\/no-normal-coffee-the-new-coffee-in-a-tube-for-outdoor-enthusiasts\/","title":{"rendered":"No Normal Coffee: the new coffee in a tube for outdoor enthusiasts"},"content":{"rendered":"

ZURICH, Switzerland – Coffee comes in all forms. This is particularty true regarding the case of No Normal Coffee<\/strong>, a completely new type of product: a coffee paste, which looks like a toothpaste, created with the idea to be useful for outdoor excursions. It comes to no surprise that the startup that launched the product is from Switzerland.<\/p>\n

The coffee past is crafted from 100% Fairtrade Arabica beans<\/strong> and sweetened with organic Swiss beet sugar.<\/p>\n

The flavour profile, as described by the company on their official website, is rich, indulgent, with hints of chocolate, nuts and caramel.<\/p>\n

A single 100 g tube can create 20 cups of coffee<\/strong>, it can be stored up to 12 months shelf life and can be consumed as a regular coffee or eaten directly out of the tube. One tube costs 19,95 euros.<\/p>\n

The startup has promoted its product for the outdoors market generating curiosity among the camping enthusiasts.<\/p>\n

The product was first launched last year at the Outdoor by ISPO show in Munich, where it received an ISPO Award.<\/p>\n

For more info click here<\/a>.\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

ZURICH, Switzerland – Coffee comes in all forms. This is particularty true regarding the case of No Normal Coffee, a completely new type of product: a coffee paste, which looks like a toothpaste, created with the idea to be useful for outdoor excursions. It comes to no surprise that the startup that launched the product […]<\/p>\n","protected":false},"author":1281,"featured_media":195704,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7447],"tags":[1154,4494],"class_list":{"0":"post-195703","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-curiosity","8":"tag-coffee","9":"tag-product"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"\nNo Normal Coffee: the new coffee in a tube for outdoor enthusiasts<\/title>\n<meta name=\"description\" content=\"Coffee comes in all forms. 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