NEW YORK, USA \u2013 BERO, the premium non-alcoholic beer co-founded by Tom Holland, and happy Coffee, the thoughtfully sourced, slow roasted coffee co-founded by Robert Downey Jr., today announce a unique, dual collaboration: BERO Coffee Draught & happy Eternal Hoptimist ground coffee. Born out of admiration, trust, and a shared pursuit of excellence, the partnership stems from the longtime friendship between the founders of these two unique brands.<\/p>\n
Today, Tom and Robert join forces to bring consumers two limited-edition beverages built on authentic connection, brewed with intention, and crafted for limitless enjoyment.<\/p>\n
Holland and Downey’s friendship, which has been brewing for over a decade, is marked by a mutual respect for each other’s craft both on and off screen. Whether Tom is pouring a pint or Robert is sipping a mug of freshly brewed coffee, each has channeled their passion into building brands that value quality, precision, and the belief that great drinks have the power to bring people together.<\/p>\n
BERO delivers on that promise through its gold standard approach where non-alcoholic beer is the trophy, not a consolation prize, while happy\u00ae brings it to life through careful sourcing from growers across eight countries and a slower, lower-temperature roasting process that coaxes out rich, layered flavor. This collaboration is a celebration, with coffee and beer alike, to the skill, care, and camaraderie that have defined both their friendship and their brands from the start.<\/p>\n
The collaboration will feature two limited edition products, BERO Coffee Draught, a smooth, full-bodied beverage that blends the roasted depth of a stout-style beer with the silky, satisfying character of happy\u00ae’s coffee. Balanced malt sweetness, cocoa notes, and roasted coffee undertones are carried by a creamy nitrogen-infused mouthfeel, finishing crisp and clean at under 0.5% ABV. It’s a beer that pairs perfectly with hearty dishes, shines alongside dessert, or can be enjoyed entirely on its own.<\/p>\n
Alongside the Draught, the happy\u00ae Eternal Hoptimist ground coffee promises another bold expression that honors the art of brewing and coffee roasting alike. This origin blends bold 100% arabica coffee beans from Brazil and Colombia with happy vibes, inspired by the hops from our friends at BERO, while remaining completely alcohol-free. It’s slow roasted to be smooth and balanced with notes of citrus and pine. It’s unexpected and seriously delicious\u2122.<\/p>\n
“My friendship with Tom stems from mutual support and respect, and this partnership is exactly that \u2014 sharing what we love and creating quality products in tandem,” shared Robert Downey Jr.<\/p>\n
“This is the kind of collaboration you can only do with a friend,” said Tom Holland. “Robert knows coffee better than anyone, and we wanted to bring that same level of care to a beer that celebrates what both our brands stand for: quality, craft, and a premium experience in every sip.”<\/p>\n
BERO Coffee Draught and happy\u00ae Eternal Hoptimist ground coffee will be available at berobrewing.com, happyproducts.com, and as a limited exclusive at Target stores nationwide, inviting drinkers to enjoy authentic flavor at any hour, AM to PM.<\/p>\n
To learn more about BERO, visit BERObrewing.com, follow @berobrewing on Instagram and TikTok, and subscribe to the brand’s email newsletter for updates and exclusive content. For more information about happy\u00ae Products, visit happyproducts.com or follow @we_are_happy_products on Instagram.<\/p>\n","protected":false},"excerpt":{"rendered":"
NEW YORK, USA \u2013 BERO, the premium non-alcoholic beer co-founded by Tom Holland, and happy Coffee, the thoughtfully sourced, slow roasted coffee co-founded by Robert Downey Jr., today announce a unique, dual collaboration: BERO Coffee Draught & happy Eternal Hoptimist ground coffee. Born out of admiration, trust, and a shared pursuit of excellence, the partnership […]<\/p>\n","protected":false},"author":7,"featured_media":201662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7037,8125],"tags":[520,554,5698],"class_list":{"0":"post-201659","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-espresso-based-coffee-beverages","8":"category-large-scale-small-scale-coffee-roasters","9":"tag-beer","10":"tag-beverage","11":"tag-traditions"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"\n