{"id":203495,"date":"2025-11-25T00:40:17","date_gmt":"2025-11-24T23:40:17","guid":{"rendered":"https:\/\/www.comunicaffe.com\/?p=203495"},"modified":"2025-11-25T13:20:02","modified_gmt":"2025-11-25T12:20:02","slug":"xinhua-silk-road-minhang-district-in-e-chinas-shanghai-strives-to-boost-devt-of-featured-coffee-industry","status":"publish","type":"post","link":"https:\/\/www.comunicaffe.com\/xinhua-silk-road-minhang-district-in-e-chinas-shanghai-strives-to-boost-devt-of-featured-coffee-industry\/","title":{"rendered":"Xinhua Silk Road: Minhang District in E. China&#8217;s Shanghai strives to boost dev&#8217;t of featured coffee industry"},"content":{"rendered":"<p>BEIJING, USA \u2013 Minhang District in east China&#8217;s Shanghai Municipality has striven to build a coffee hub and cultural streets highlighting both Minhang style and Shanghai style, by gathering coffee shops within the district and blending coffee culture and daily life into a space-inspired setting around the &#8220;aerospace Minhang&#8221; theme, etc.<\/p>\n<p>It launched the &#8220;Minhang&#8217;s fine coffee market&#8221; at the 2025 Shanghai International Coffee Culture Festival held in May this year.<\/p>\n<p>Serving as the debut site for the &#8220;First Cup of Coffee Upon Arriving in Shanghai&#8221; project, the &#8220;Minhang&#8217;s fine coffee market&#8221; brought both project experience and promotion to the main venue of the festival at the North Bund, inviting visitors to enjoy their &#8220;first cup of coffee upon arriving in Shanghai&#8221; hand-brewed by champion baristas at an interactive &#8220;aircraft cabin&#8221; zone.<\/p>\n<p>Meanwhile, the district continued its &#8220;fine coffee partner program&#8221;, offering customized boarding passes for city builders, volunteers, community officials, and other groups and inviting them to the &#8220;Minhang&#8217;s fine coffee market&#8221; for free coffee.<\/p>\n<p>At the market, different coffee shops from Minhang District showcased forest coffee, ancient-town coffee, and garden coffee, etc., yielding more possibilities for coffee consumption and coffee lifestyle with the &#8220;coffee +&#8221; model, such as &#8220;beer + coffee&#8221;, &#8220;specialty coffee + community service + cultural heritage&#8221;, &#8220;art + coffee&#8221;, etc.<\/p>\n<p>At this event, Minhang District connected the production and consumption sides by setting up a live-streaming studio at the &#8220;Minhang&#8217;s fine coffee market&#8221; and hosting a sharing session of award-winning coffee beans, strengthening exchanges among industry players and promoting the prosperity of the coffee sector.<\/p>\n<p>The district also joined forces with the core commercial areas of the Hongqiao International Central Business District and launched a series of events from May to July this year, including cultural and tourism promotion, a youth love festival, a coffee vocational skills competition, and a photography contest, etc., offering a range of immersive &#8220;Minhang&#8217;s fine coffee&#8221; experiences.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BEIJING, USA \u2013 Minhang District in east China&#8217;s Shanghai Municipality has striven to build a coffee hub and cultural streets highlighting both Minhang style and Shanghai style, by gathering coffee shops within the district and blending coffee culture and daily life into a space-inspired setting around the &#8220;aerospace Minhang&#8221; theme, etc. It launched the &#8220;Minhang&#8217;s [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":203496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[6,8117],"tags":[5055,10697],"class_list":{"0":"post-203495","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-coffee-culture-helps-understand-traditions","8":"category-coffee-cocoa-tea-production","9":"tag-shanghai","10":"tag-silk-road"},"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Minhang District in E. 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